Coty was never a household name for me until I began my hunt for the perfect cosmetic company to work for. Now that I am developing my own company, I wanted to know what led to the success of Coty, Inc. Coty, Inc was founded in 1904 (wow! talk about timeless treasure!) by a Corsican by the name of Francois Spoturno– the name a spin off from his mother’s maiden name Coti. A company of humble beginnings, Spoturno built his first makeshift laboratory in his flat. After just four years of marketing his first fragrance, he was profitable enough to open a factory. With the new factory also came a new face powder. Coty, Inc catered to the most wealthy patrons, but also offered smaller sizes of his products at prices a young Parisian girl could afford.
To read more on the history of Coty, Inc follow the link in my References section.