The Glam Brand Academy empowers aspiring beauty moguls to go from a state of confusion and chaos to one of clarity and action.

I know you want the very best for your brand and sometimes in order to get there you need a hand to hold.  A guiding light. A playbook. The Glam Brand Academy provides you with an organized plan of action that you can implement, step by step, starting with getting your product idea just right all the way through the first year of marketing and publicity for your new brand.  Spending just two weeks on each course will position you to start growing that sparkly new beauty brand that you’ve dreamed of owning for countless years.

If you really meant it when you said this was your year, there’s no time like the present to take action.  

The Glam Brand Academy was designed as a comprehensive guide for aspiring and existing beauty brand owners to launch and grow successful businesses.  Beauty brands that skip these steps struggle with gaining the traction they need to maximize and sustain their efforts.  They don’t see consistent profits because they have a weak business model.  They fail to maintain a captivated audience of loyal customers because their messaging is confusing or inconsistent.  And thus, what they always dreamed would be an iconic business is no more than a fledgling hobby.  Because your iconic brand can’t emerge, let alone thrive without a strong foundation. It just doesn’t work if all the pieces to the puzzle aren’t strategically placed.  Together, the micro courses in the Glam Brand Academy provide an aspiring beauty brand with an actionable framework for a successful launch and sustainable growth.  Individually, the micro courses plug the holes in an existing beauty brand to put you on track for the insurmountable success you envisioned when you started.

Each Glam Brand Academy course includes a 20 to 30 minute Glam Brand Lecture, a three page Glam Brand Insights brief to expound on the lesson with specific examples, and a Glam Brand Formula to apply what you learn to your unique beauty brand.

I’m short on time and have a limited budget.  Shouldn’t I focus my resources on the product and marketing?  The Glam Brand Academy was designed to save you time and money.  It takes just 12 weeks to complete the Glam Brand Academy (6 weeks if you’re really diligent) and during that time you are actually completing tasks that are moving your brand closer to a launch date.  It’s not time wasted.  It’s productive time spent working on your business.  Budget is a concern for every business owner whether your budget is a few thousand dollars or hundreds of thousands of dollars you will undoubtedly have to make some tough money decisions.  While the Glam Brand Academy is an upfront investment, it saves you from making costly mistakes like spending $5,000 with a graphic designer that doesn’t understand your vision or worse yet executes your vision, but your vision doesn’t connect with your target audience.  Or Spending thousands on your product inventory in anticipation of your big launch date only to wait in angst for 3 months before you finally make a sale.  When you start a new job, the company usually takes you through a few weeks of paid training before they send you off on your own.  Consider the Glam Brand Academy an investment in training your new employee (that’s you) before you send her out on her own.

I already have a beauty brand.  Does the information in the Glam Brand Academy apply to me?  Absolutely!  The beauty of the Glam Brand Academy is that the principles apply no matter what phase of business you’re in.  You will need to go through this process for each new product launch you have within your brand so you will reap the rewards of your investment again and again and again…  Plus, going through the Academy helps you to audit your existing brand to see where you can make improvements and increase your profit margin.  The Glam Brand Academy doesn’t cover the basics, it covers the fundamentals.  Everyone can benefit.

All of that and more is possible if you take your process one step at a time.  What’s the saying? Rome wasn’t built in a day.  Neither was any iconic beauty brand you can think of.  Enroll in the Glam Brand Academy today and let’s get those dreams in motion!