Thriving In A Saturated Market

I recently did a Periscope broadcast covering the topic of overcoming a saturated market.  Press play to find out my best advice for shining and thriving in an industry that is full of products and...

Glam Biz Insider: Neutrogena Hydro Boost Water Gel

If you haven’t already noticed, skin is in. For the past two runway seasons we’ve seen designers and their appointed makeup artists take a minimalist approach to the makeup looks for their shows. Ask any professional makeup artist the key to achieving a flawless...

4 Tips to Get Your Beauty Brand In Sephora

How do brands like Glam Glow, Caudalie and Anastasia Beverly Hills end up on the shelves of Sephora?   While I don’t know what happened when these brands sat down to meet with the decision makers at Sephora, I do know what it takes to be worthy of the...

Your Salon Needs a Branded Product Line

If your salon is not selling products one hundred percent of your clients are buying them from someone else. At minimum, the average consumer buys shampoo, conditioner and at least one styling product. The total cost for the basic set of hair care products is roughly...

Trend Alert: Color Correcting Primer

I’ve had this post planned for weeks and I’m finally getting around to it.  I want to make sure I’m keeping you guys abreast of what is going on in the industry so when it’s time for you to grow your brand you’ll know which way to go.  I...

Apple Gets It: Lessons from a Tech Giant

It’s no mystery that Apple is the ultimate tech giant. They solidified that position as their latest quarterly revenue came in at a record breaking $74.6 billion. These earnings were spread primarily across iPhone, MAC, and iPad products. The most impressive numbers...

The Power of Packaging

So much effort goes into the development of an amazingly effective product.  You come up with an idea, research the heck out of it and team up with a rock star cosmetic chemist to get the job done.  The two of you work hand in hand, trial after trial, sample after...

Create Loyalty With Your Beauty Business Model

Last week the headline article in The Glam Scientist Report discussed 3 unique beauty brands that were changing the way we see beauty business. Two of those brands differentiated themselves directly through their products. But there was one brand that stood out as the...

Beauty Consumers Aren’t Loyal

I’m willing to bet every beauty brand owner in the world has daydreamed about having droves of raving fans clamoring over their products. The harsh reality is beauty consumers just are not loyal.  Use yourself as an example.  Do you have just one beauty brand that you...

Anything You Can Do I Can Do Better

*This is Part 3 of a 3 part series to help you get started on your beauty product idea.* Now that you’ve gotten knee deep into the research, I’m going to ask you to dig a touch deeper. Sure, now you know what makes the existing product tick. But how can you make yours...

Funding Your Beauty Business

So, to state the obvious, it’s going to cost some money to launch and maintain your beauty brand. You should carefully consider all methods of funding your beauty business. I am often asked by aspiring brand owners if they NEED an investor. My response- How quickly do...

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